Family Dining Franchise Looks to Introduce 27 New Locations
Greenville, SC (RestaurantNews.com) East Coast Wings + Grill, a North Carolina based family dining restaurant with an emphasis on buffalo wings, has announced that it is targeting South Carolina for growth. With nearly 40 locations currently operating or in various stages of development nationwide, the restaurant has one location open in Greer and is looking to add an additional 27 locations to the state through strategic franchise partnerships throughout the next five years.
Known for its wide variety of buffalo wings, East Coast Wings + Grill offers nationally award-winning wing sauces that are mixed to order with the freshest ingredients. Recently, the brand reinvented itself with an entirely refreshed interior look and food and drink menu items to offer a more modern comfort dining experience. Upon entering new locations, guests can expect a more rustic and industrial styled space appealing to both the brand’s current customer base, as well as younger millennials.
Offering an attractive investment opportunity centered upon unit-level economics to support both operations and expansion, in 2015, East Coast Wings + Grill achieved its 12th consecutive year of positive same store sales, with a 4.1 percent growth in same store sales over 2014. The franchise is focusing on partnering with multi-unit franchise groups or operators, as well as individual entrepreneurs to further develop the region. Interested parties should have a strong desire to own a business, as well as a passion for success. Specifically, East Coast Wings + Grill is targeting Columbia, Greenville, Myrtle Beach and Requel to further expand its footprint.
“With a strong and thriving economy, franchise brands experience great success in South Carolina,” stated Sam Ballas, CEO of East Coast Wings + Grill. “With similar demographics to our home state of North Carolina, expansion throughout South Carolina is a natural progression for our brand. Our development in South Carolina is only beginning, which is an exciting chapter in our growth story. Our teams are knowledgeable about the regions of the untapped state, and poised to bring success to its entrepreneurs.”
About East Coast Wings + Grill
East Coast Wings + Grill is a fast-growing, casual, family dining franchise that puts the spotlight on buffalo wings. With more than 70 locations nationwide currently operating or in various stages of development, the burgeoning franchise recently secured itself a top spot for the second consecutive year on Restaurant Business Magazine’s “Future 50” list of the fastest-growing U.S. mid-size restaurant chains. Entrepreneur magazine also named East Coast Wings + Grill one of the nation’s top franchise investments, and Franchise Times magazine ranked the company No. 395 on its “Top 200+” list of top revenue-producing U.S. franchises. The concept has also been recognized by The Franchise Grade and Franchise Business Review for transparency during the franchise sales process, franchisee support and overall franchisee satisfaction. Based in North Carolina, East Coast Wings + Grill caters to chicken wing lovers by offering dozens of varying chicken wing flavors that can be paired with nine heat intensities—resulting in hundreds of delicious choices. The extensive menu also includes salads, wraps, sandwiches, burgers and more – all using fresh ingredients. For more information about East Coast Wings + Grill or its franchise opportunities, visit www.eastcoastwings.com or www.eastcoastwingsfranchise.com.
Fishman Public Relations