Former NFL Quarterback and current ESPN sports radio host Sean Salisbury will take to the airwaves this week to promote Ultra-Premium Handcrafted RWB Vodka, the unbelievably smooth flagship spirit of the Aristocrat Group Corp. (OTCBB: ASCC).
Salisbury is part of a weekday ESPN 97.5 FM lineup that also features top syndicated sports personalities including Colin Cowherd and Mike & Mike as well as local talent such as Fred Faour and AJ Hoffman. Salisbury’s 30-second recorded endorsement spots began running on Monday and will be broadcast for the next two weeks between 6 a.m. and 7 p.m. The NFL analyst will also provide daily 60-second live endorsements for RWB Vodka during the lunchtime hour on flagship station ESPN 97.5 FM in Houston.
“We are thrilled to have a broadcaster as well-known and well-liked as Sean Salisbury endorsing our top product, RWB Vodka,” said ASCC CEO Robert Federowicz. “Sean’s radio show is heard by millions each month, and we believe it provides the perfect platform to reach new customers. After all, sports and spirits have always gone hand in hand.”
The new commercial spots featuring Sean Salisbury are only the latest overture made by ASCC’s brand marketing division in its courtship of sports fans, a key demographic in the multi-billion-dollar U.S. North American spirits industry.
Handcrafted, American-made RWB Ultra-Premium Handcrafted Vodka is made with the highest-quality Idaho potatoes and pure mountain spring water and then refined by a five-stage filtration system that produces a gluten-free high-class vodka without the high-class price. It is available online to U.S. consumers and at more than 30 retail locations and 100 clubs, bars and restaurants.
About the Aristocrat Group Corp.
The Aristocrat Group Corp. (ASCC) identifies and promotes unique brands that have mass market appeal across diverse demographics. ASCC’s brand management includes premium luxury goods, including top-shelf distilled spirits like RWB Vodka. The Company targeted the growing market for quality domestic spirits in order to deliver maximum returns to its shareholders. ASCC, which hopes to capitalize on unprecedented new brand-building opportunities, is working to build a portfolio of successful brands to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton (OTCBB: LVMUY), Diageo PLC (NYSE: DEO), BEAM, Inc. (NYSE: BEAM) and Brown-Forman Corp. (NYSE: BF-B).
For more information about the Aristocrat Group Corp., visit www.aristocratgroupcorp.com/investors.
For more information about RWB Vodka, visit www.rwbvodka.com.
Notice Regarding Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words “believes,” “expects,” “anticipate” or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone’s past success, either financial or strategic, is no guarantee of success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.
Robert Federowicz, 850-269-7208
President and CEO