Lotus Cars USA, Inc. announced today that lucky treasure hunter Mauricio Segovia bought a 2007 Lotus Elise for just $9.99 as part of Domino’s Pizza’s (NYSE:DPZ) Anything Goes Deal Contest. Mauricio found the $50,000 MSRP (Manufacturer’s Suggested Retail Price) fully-equipped sports car for sale on eBay just 3 ½ minutes after Domino’s had posted it for sale for just $9.99.
“My wife and I were amazed that we had won,” said Segovia. “My wife quickly discovered the answer to the contest’s logic problem, I entered it into eBay’s search engine, scrolled through several auctions, and there was the Lotus. I couldn’t believe it! That same morning, we found out that my wife is pregnant with our first child. It was a very good day. We're looking forward to owning an awesome vehicle, and if we have a girl, we've already decided that her middle name will be Elise!”
The culmination of Domino's Pizza's Anything Goes Deal contest included making this $50,000 MSRP (Manufacturer's Suggested Retail Price) fully equipped 2007 Lotus Elise sports car available for one lucky consumer to purchase (on eBay) for the amazing price of $9.99.
Mauricio, 34, is a business owner who resides in Arlington, Texas with his wife.
About Lotus Cars USA
Lotus is considered the world’s best-known British performance brand, with a reputation for innovation through a steady stream of winning racing cars and memorable sports cars. The first Lotus car was built in 1948 by founder Colin Chapman (1928-1982). The Lotus Engineering Company has pioneered numerous automotive systems and components still in use today.
About Domino’s Pizza®
Founded in 1960, Domino’s Pizza is the recognized world leader in pizza delivery. Domino’s is listed on the NYSE under the symbol “DPZ.” Through its primarily franchised system, Domino’s operates a network of 8,366 franchised and Company-owned stores in the United States and more than 50 countries. The Domino’s Pizza® brand, named a Megabrand by Advertising Age magazine, had global retail sales of nearly $5.1 billion in 2006, comprised of $3.2 billion domestically and nearly $1.9 billion internationally.